Forever Young Vision
Healf.com + Hims.com + Supp.co = Forever Young on Steroids
Healf
Hims
Supp
Forever Young aims to become a trusted, innovative wellness brand that delivers credible products, seamless experiences, and lasting impact in the U.S. market.
Mission
Forever Young is an online wellness retailer offering curated supplements, healthy snacks, and home essentials across four categories: Fuel, Motion, Clarity, and Recharge, with revenue from subscriptions, protocols, bundles, and products.
The Goal
In the first 6 months, our goal is to develop a fully operational business with SOPs implemented, a validated proof of concept, early sales traction, vendors on board, and clear readiness for the next stage.
1000
Products
12 Protocols (3 Each)
Fully Functional
Website & App
Branding & Marketing
Logistics & Delivery
Team &
Operations
Partnerships w/ Doctors & Nutritionists
Multiple Revenue
Streams
Execution Team
Aron Katz
CEO
As CEO, Ari will lead the company’s vision, manage the executive team, and drive growth through strategy, partnerships, and key deal-making - ensuring alignment, credibility, and long-term success for Young Forever.
Rokas Petkevicius
CMO/CBO
Rokas will lead Young Forever’s marketing and brand strategy, aligning campaigns, partnerships, and communications to strengthen the brand’s presence, drive growth, and build credibility in the U.S. wellness market.
Ellie Rabiyeva
Head of Retention
Ellie will drive customer engagement and loyalty through retention strategies, partnerships with wellness experts, and collaboration with marketing and product teams to ensure a seamless, credible Young Forever experience.
Credibility
One of our top priorities is developing protocols & curated product selection. Establishing credibility in the early stages. We have a network of doctors to support us in achieving this.
Dr. Joseph M. Raffaele
MD
Dr. Raffaele has 25 years of experience in longevity medicine, with published research in telomere biology, epigenetics, hormone therapy, and glycobiology. He is CEO and CMO of PhysioAge Health Analytics, a software company that helps longevity practices deliver precision, individualized care.
Dr. Peter Attia
MD
Peter Attia, MD, is the founder of Early Medical, focused on extending lifespan and healthspan through Medicine 3.0. He hosts The Peter Attia Drive podcast and is the #1 New York Times bestselling author of Outlive: The Science and Art of Longevity.
Dr. Andrew Huberman
MD
Dr. Andrew Huberman is a neuroscientist and tenured Stanford professor, host of the Huberman Lab podcast, and a leading researcher on neural circuits, plasticity, and visual systems, developing tools for health, performance, and high-stress environments.
Key Operations
Forever Young Operations are structured across six departments, including Marketing, Branding, Products, Logistics, Operations, and Partnerships.
Branding
First 3 Months: Brand Foundation & Packaging
Brand Research – Define core positioning and direction.
Brand Identity – Logo, brand manual, visual and verbal system.
Packaging – Design and produce packaging for all product types.
Brand Experience – Ensure consistency across all touchpoints.
Content Creation – Create premium assets for marketing and social.
E-Commerce
Website
Month 4: Digital Platform Launch
E-commerce Website - Fully functional, user-friendly online store.
AI Customer Support – Automated assistance and guidance.
Education Hub - Trust-building, informative content.
AI - Personalized supplement suggestions via questionnaire.
Mobile App - iOS and Android apps mirroring website features.
Phase 1
Marketing
First 6 Months: Marketing & Growth Foundation
Content & SEO - Publish educational content to build authority and improve SEO.
Social Media Launch - Start growing organic following from month three.
Post-Launch Marketing - Guest articles, PPC campaigns, and soft launch event.
Data & Optimization - Collect insights to refine and optimize the platform for Phase Two.
Subscription Packages
Protocols
First 6 Months: Protocol Development & Validation
Protocol Creation - Develop 12 science-based protocols across Fuel, Motion, Clarity, and Recharge.
Targeted Outcomes - Focus on performance, recovery, and overall well-being.
Validation & Proof - Support protocols with case studies and authentic testimonials.
Product
Curation
Product Quality & Verification
Third-Party Testing - Partner with a domestic lab to test all products.
Quality Assurance - Ensure only top-quality supplements are offered.
Customer Trust - Build confidence in product integrity and the platform.
Shipping &
Logistics
Centralized Warehouse - Store and package all products and protocols.
Reliable Shipping - Ship via UPS, FedEx, and USPS.
Optimized Production - Efficient co-packing for speed and consistency.
On-Demand Delivery - Partner with services like DoorDash for 20-minute delivery (Impulse Purchases).
Forever Young
Legal
Legal & Financial Foundations
Business Setup - Incorporate and establish operating agreement.
Legal Oversight - Lawyer to review product claims, copy, and partnerships.
Financial Management - Accountant and finance manager handle P&L, reporting, and compliance.
Territory
Major States
First the East Coast, then the West Coast - and everyone else will follow. / 1. Miami; 2. New York; 3. Los Angeles; 4. San Francisco.
The first 6 months focus on building operations, establishing the team and platform, validating the business model, onboarding partners and professionals, developing revenue streams and marketing strategies, and securing early sales to prepare for growth.
Technology Aspect
Forever Young will have AI-driven technology, including a Telehealth component, to deliver the best personalized protocol combination for each client. Forever Young empowers Americans to live healthier, fuller lives through smart, simple wellness choices. With curated products, expert-backed guidance, and lifestyle-focused solutions, staying vibrant and balanced becomes effortless.
We sincerely appreciate your interest, and we look forward to the opportunity to collaborate further.
"When we strive to become better than we are, everything around us becomes better too." - KARP Concept
Building the Future of Trusted Wellness - Forever Young Approved